Considering the globalisation process, we observe that the religious phenomenon has a major importance and a great share into configuration of the structures and of the relations between the institutional actors and global marketing brand in the beginning of XXIst century. In this paper I want to project a short analysis of the relation that is engaged, at global level, the religious discourse and the manner it interferes with the sphere of business, politics or economics, and the interrogation which accompanies this analysis regarding the public reflection about the role of religion and its statement on issues like economic or financial crisis, the necessity of global political authority or the global warming phenomenon. More than that, I will try to answer the question if religion is in the position to support the dialog outside of his essence, as instance which assumes the global agenda of humanity and what is his special justification to involve, as discourse and participation, in these
major current non-religious themes.